BY D.J. DUCKWORTH
Contributor to The MOMS
I love clothes. I love shopping for clothes. I love looking at boutiques like Lily Lulu Fashion and finding the perfect outfit. And evidently, so does my 6-year-old son! Whenever we get a catalogue in the mail, he’s quick to grab a pen and start circling the looks he wants us to buy. He is usually drawn to the graphic print tees and anything with a fish or other water animal on it. Of course, I’m always thinking to myself, can he wear that to school? How will that work on the playground? How long will he wear that? And of course, I’m wondering how will it fit? After all, you can only tell so much from a photograph on a page. My other concern is, as you might expect, how much is that going to cost me? Budgeting is something that so many people spend time doing these days and, in this digital age, it’s easier than ever to do due to the existence of websites like Raise that give you access to promo codes and discounts, like Kohl’s coupons, which means that your next clothing shop won’t set you back quite as much as it otherwise would – ideal for if your little one is heading back to school!
So we were both thrilled to see that Ralph Lauren has brought his children’s collection to life with an on-line e-book called the RL Gang. We recently met the RL Gang Class of 2012 thanks to MomTrends at Bloomingdale’s. Corbin thought it was really cool to see the RL Gang come to life on our computer screen. If you aren’t familiar with it, each character represents a certain style, like bohemian, rock star, explorer, etc. And the clothing they are wearing coordinates with their style and adventures. We both think it’s a great way to shop for clothing. For me, it gives me an idea as to how the clothing fits. For my son, he gets to decide which look he wants to wear based off of the e-book video and not just a photo. We both get to see the clothing in action!
I think for those of you who have kids who are difficult to dress and struggle with their daily clothing selections, this live catalog, if you will, is a great way to get them to wear a more put together look. They are entertained with the e-book while they get to decide what they’d like to wear. So you knock out two birds with one stone! To me, that is multitasking at its finest. Now, if Barney’s on-line would do this for me, then my shopping experience would be a much better one too!
THE MOMS / STRUT KIDS STYLE:
Boden skinny jeans, zip up hoodie and red striped long sleeve shirt. He was sporting his new green Adidas sneakers!